global social media lead
Jaguar Land Rover

Laura leads Jaguar Land Rover’s global social media strategy and is a true advocate for the value social media can bring to an organisation. Passionate about embedding social throughout the entire customer journey, Laura works with specialist teams across the world to generate insight, content and engagement strategies to grow the Jaguar and Land Rover brands.

With over 15 years experience, Laura began her career in agency before joining Jaguar Land Rover in 2010. A qualified business coach, Laura also spends time coaching those within and outside of her organisation to succeed in the ever-changing world of digital communications.  

Judging panel

Katy Howell

chief executive officer
immediate future

Steven Moy

global chief executive officer
Barbarian

Sinead Gray

joint managing director
Kindred

Timothy Armoo

chief executive officer
Fanbytes

Jenny Sprackling

senior digital marketing manager
Ordnance Survey

Beth Carroll

head of social
iris Worldwide

Christina Ahmed

paid media performance director
Greenlight Digital

Kristin Maverick

vice president, social & influencer marketing
360i

Rachel Clay

head of social media & influencer marketing
Matter Of Form

Shawn Tan

head of search & social
M&C Saatchi Performance

David Wilding Chair of the judges

director of planning
Twitter UK

James Whatley

strategy partner
Digitas UK

Ishbel Macleod

marketing manager
We Are Hydrogen

James Gregson

director, head of social studio
LEGO Group

Matt Navarra

social media consultant
Matt Navarra Media Ltd

Jinal Shah

vice president of marketing
Feather

Laura Hopes

global social media lead
Jaguar Land Rover

Jack Koch

global head of marketing sciences
Reddit

David Parkinson

chief executive officer & co-founder
Brave & Heart

Gianluca Toccafondi

global integrated media manager
IKEA Group

James Kirkham

chief business officer
Defected Records

Victoria Taylor

senior editor, community
Linkedin News

Neil Harrison

head of media
Royal Mail

Chaseedaw Giles

social media editor
Kaiser Health News

Will Harvey

digital innovation manager, GB & IOI
Diageo

Yuval Ben-Itzhak

chief executive officer
Socialbakers

Lisa Hale

head of social media
Specsavers

Kineta Kelsall

global social media training director
Jellyfish

Ellen Stewart

social content lead
Condé Nast