Who won in 2020?

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Best B2B Sector Social Media Strategy / Campaign


Award
LinkedIn Lead Generation

By Modern Media For EKA

Best B2B Sector Social Media Strategy / Campaign

Highly Commended
Growing Online Business Through Social

By The Crocodile For Ellisons

Best B2B Sector Social Media Strategy / Campaign

Nomination
printed.com: Project Design with Centrepoint

By Threepipe For printed.com

Best B2B Sector Social Media Strategy / Campaign

Nomination
Zombie Apocalypse

By 383 Project For Agco

Best B2B Sector Social Media Strategy / Campaign

Nomination
A Head for Business

By Salons Direct For Salons Direct

Best B2B Sector Social Media Strategy / Campaign

Nomination
British Gypsum - Engaging Audiences

By Tangerine B2B For British Gypsum

Best B2B Sector Social Media Strategy / Campaign

Nomination
Nectar Business eShops: Find the Prize Package

By The Crocodile For Nectar Business

Best B2B Sector Social Media Strategy / Campaign

Nomination
The Power of Collaboration

By DirectionGroup For Avaya

Best B2B Sector Social Media Strategy / Campaign

Best Blog


Award
Best Blog

By Paddy Power For Paddy Power

Best Blog

Highly Commended
It's a blog, blog, blog, blog world - Building engagement through social media and our blog

By The Children's Society For The Children's Society

Best Blog

Nomination
The End of Boring Corporate Blogs - How JUST EAT Rewrote the Rules on Content Marketing

By JUST EAT UK For JUST EAT

Best Blog

Best Charity/Not for Profit Social Media Strategy / Campaign


Award
MAKE IT STOP

By AMVBBDO For KIDS COMPANY MAKE IT STOP

Best Charity/Not for Profit Social Media Strategy / Campaign

Nomination
RSPCA Week 2013: Time to Care, Time to Act

By 33Seconds For RSPCA

Best Charity/Not for Profit Social Media Strategy / Campaign

Nomination
#SaveWave

By POKE For RNLI

Best Charity/Not for Profit Social Media Strategy / Campaign

Nomination
100,000 donors in 100 days

By twentysix For NHS Blood and Transplant

Best Charity/Not for Profit Social Media Strategy / Campaign

Best Financial Sector Social Media Strategy / Campaign


Award
Leading the Way to Better Health

By Equator For AXA PPP healthcare

Best Financial Sector Social Media Strategy / Campaign

Nomination
CanCanCar

By Studio Tri For CanCanCarFinance.com

Best Financial Sector Social Media Strategy / Campaign

Nomination
Settle the Score

By Dare For Aviva

Best Financial Sector Social Media Strategy / Campaign

Nomination
American Express UK: Keeping the 'in the know', in the know

By American Express, supported by Onlinefire For American Express

Best Financial Sector Social Media Strategy / Campaign

Best FMCG Social Media Strategy / Campaign


Award
MARIACHI

By AMVBBDO For PEPSICO DORITOS

Best FMCG Social Media Strategy / Campaign

Award
Have A Fling With A Creme Egg

By Elvis Communications For Cadbury - Mondelez

Best FMCG Social Media Strategy / Campaign

Nomination
Rexona: DO MORE

By R/GA London For Unilever

Best FMCG Social Media Strategy / Campaign

Nomination
Beats by Dr. Dre #showyourcolor

By R/GA London For Beats by Dr. Dre

Best FMCG Social Media Strategy / Campaign

Nomination
True Brew of London (AKA Hops in a Box)

By Hope&Glory PR For Meantime Brewing Company

Best FMCG Social Media Strategy / Campaign

Nomination
Bodyform Responds: The Truth

By Carat For SCA

Best FMCG Social Media Strategy / Campaign

Nomination
Heinz: Grow Your Own

By We Are Social For Heinz

Best FMCG Social Media Strategy / Campaign

Best Innovation


Award
The Feed, by Getty Images

By R/GA London For Getty Images

Best Innovation

Nomination
YOU DRIVE

By AMVBBDO For MERCEDES BENZ

Best Innovation

Nomination
Nismo #Jukeride

By Nissan Europe For Nissan Europe

Best Innovation

Nomination
The Whitespace #TweetTrain

By Whitespace For Whitespace

Best Innovation

Nomination
Brian - The Social Pigeon

By 383 Project For 383 Project

Best Innovation

Nomination
GIF Photobooth

By 383 Project For PrimeLocation.com

Best Innovation

Nomination
Edinburgh's Hogmanay - #Blogmanay

By Unique Events ltd For Edinburgh's Hogmanay

Best Innovation

Nomination
Nike Academy

By AKQA For Nike

Best Innovation

Nomination
Treats for tweets

By Tonic Agency Ltd For Mars

Best Innovation

Nomination
Sky: The X-Factor Community

By We Are Social For Sky

Best Innovation

Nomination
Tweet-ify Jukebox for Volvo at Goodwood Festival of Speed 2013

By Knit Ltd For Volvo

Best Innovation

Best Integrated Campaign


Award
True Brew of London (AKA Hops in a Box)

By Hope&Glory PR For Meantime Brewing Company

Best Integrated Campaign

Highly Commended
Best Integrated Campaign

By Paddy Power For Paddy Power

Best Integrated Campaign

Nomination
YOU DRIVE

By AMVBBDO For MERCEDES BENZ

Best Integrated Campaign

Nomination
Search For The Rank Gongman 2012

By Havas PR Edinburgh For The Rank Group

Best Integrated Campaign

Nomination
Party Plane - the sky rocketing event of the year!

By Homejames For Jet2.com

Best Integrated Campaign

Nomination
Vroom! Confused.com Motor Mate and Spotify Campaign

By A Social Media Agency For Confused.com

Best Integrated Campaign

Nomination
The Best Jobs in the World

By Tourism Australia For Tourism Australia

Best Integrated Campaign

Nomination
Nike Hypervenom

By AKQA For Nike Football

Best Integrated Campaign

Best Mobile Campaign


Award
O2 Priority Moments for Independent Businesses

By R/GA London For O2

Best Mobile Campaign

Nomination
Free Radio Livestream

By 383 Project For Free Radio

Best Mobile Campaign

Nomination
Cool Cubes

By Edelman For Lipton Ice Tea

Best Mobile Campaign

Nomination
Make Hackney Sparkle

By POKE For Everything Everywhere (EE)

Best Mobile Campaign

Best Professional Sector Social Media Strategy / Campaign


Award
Do Amazing Things - Winning The War For Talent

By Berwin Leighton Paisner For Berwin Leighton Paisner

Best Professional Sector Social Media Strategy / Campaign

Best Public Sector Social Media Strategy / Campaign


Award
100,000 donors in 100 days

By twentysix For NHS Blood and Transplant

Best Public Sector Social Media Strategy / Campaign

Best Retail/E-Commerce Social Media Strategy / Campaign


Award
Putting the Kids in Charge of Christmas

By Initiative For Tesco

Best Retail/E-Commerce Social Media Strategy / Campaign

Highly Commended
Growing brand sentiment, online community and SALES with a killer social media strategy.

By Ogilvy For Harveys Furniture

Best Retail/E-Commerce Social Media Strategy / Campaign

Nomination
Creating online buzz for the Uniqlo Celia Birtwell range

By iCrossing For Uniqlo

Best Retail/E-Commerce Social Media Strategy / Campaign

Nomination
Face on a Cake

By 383 Project

Best Retail/E-Commerce Social Media Strategy / Campaign

Nomination
Newsjacking our way to social success

By Manning Gottlieb OMD For Specsavers

Best Retail/E-Commerce Social Media Strategy / Campaign

Best Social Media Customer Service Strategy / Campaign


Award
How we turned our social media customer care into a vehicle for driving amazing customer services.

By JUST EAT

Best Social Media Customer Service Strategy / Campaign

Highly Commended
UCAS and social media - 'Connecting people to higher education'

By UCAS For UCAS

Best Social Media Customer Service Strategy / Campaign

Nomination
Driving Engagement: A Real Customer Journey with Arriva

By Haslimann Taylor For Arriva UK Bus

Best Social Media Customer Service Strategy / Campaign

Nomination
Abel & Cole Veg Talk

By Abel & Cole For Abel & Cole

Best Social Media Customer Service Strategy / Campaign

Nomination
Best Social Customer Service

By Paddy Power For Paddy Power

Best Social Media Customer Service Strategy / Campaign

Nomination
#uksnow at Gatwick

By Gatwick Airport

Best Social Media Customer Service Strategy / Campaign

Best Socially Responsible Initiative


Award
Global Rich List (relaunch)

By POKE For n/a

Best Socially Responsible Initiative

Best Travel/Leisure/Sports Social Media Strategy / Campaign


Award
The Best Jobs in the World

By Tourism Australia For Tourism Australia

Best Travel/Leisure/Sports Social Media Strategy / Campaign

Highly Commended
Beats by Dr. Dre #showyourcolor

By R/GA London For Beats by Dr. Dre

Best Travel/Leisure/Sports Social Media Strategy / Campaign

Nomination
Party Plane - the sky rocketing event of the year!

By Homejames For Jet2.com

Best Travel/Leisure/Sports Social Media Strategy / Campaign

Nomination
Mystery Tour

By Indicia For Tourism Ireland

Best Travel/Leisure/Sports Social Media Strategy / Campaign

Nomination
The summer of roaming on O2 Travel

By Hope&Glory PR For O2

Best Travel/Leisure/Sports Social Media Strategy / Campaign

Nomination
Back le Bid

By Welcome to Yorkshire

Best Travel/Leisure/Sports Social Media Strategy / Campaign

Nomination
DC Leisure Go National!

By Pancentric Digital For DC Leisure

Best Travel/Leisure/Sports Social Media Strategy / Campaign

Nomination
ASHES CRICKET 2013 VIDEO GAME: INSPIRING THE GRASSROOTS COMMUNITY

By Things with Wings For 505 Games

Best Travel/Leisure/Sports Social Media Strategy / Campaign

Nomination
Bridging the gap between the physical attraction and digital/social world!

By Warner Bros. Studio Tour London - The Making of Harry Pot

Best Travel/Leisure/Sports Social Media Strategy / Campaign

Nomination
Making Social Normal

By OMD UK For Royal Caribbean Cruise Ltd.

Best Travel/Leisure/Sports Social Media Strategy / Campaign

Nomination
The social media journey at Gatwick

By Rabbit and Gatwick Airport For Gatwick Airport

Best Travel/Leisure/Sports Social Media Strategy / Campaign

Best use of Check in/Location Based Services


Award
O2 Priority Moments for Independent Businesses

By R/GA London For O2

Best use of Check in/Location Based Services

Nomination
PLOTTING THE GUMBALL 3000 RALLY ACTIVITY THROUGHOUT EUROPE

By Rawnet For Gumball 3000

Best use of Check in/Location Based Services

Nomination
NFC Facebook Presence at Cadbury House

By Mondelez International

Best use of Check in/Location Based Services

Best Use of Facebook


Award
Nike Academy

By AKQA For Nike

Best Use of Facebook

Highly Commended
'Gloomy Monday' Campaign

By Costa For Costa

Best Use of Facebook

Nomination
Marmite Oxford Street Christmas Lights

By Splendid Communications For Marmite (Unilever)

Best Use of Facebook

Nomination
Best use of Facebook

By Debenhams For Debenhams

Best Use of Facebook

Nomination
Have A Fling With A Creme Egg

By Elvis Communications For Cadbury - Mondelez

Best Use of Facebook

Nomination
Best Use of Facebook

By Paddy Power For Paddy Power

Best Use of Facebook

Nomination
American Express UK: Keeping the 'in the know', in the know

By American Express, supported by Onlinefire For American Express

Best Use of Facebook

Nomination
Heinz: Grow Your Own

By We Are Social For Heinz

Best Use of Facebook

Nomination
Doritos Mariachi - Always On

By OMD UK For PepsiCo

Best Use of Facebook

Best use of Google +


Award
Live from the #CadburyKitchen

By Mondelez International For NA

Best use of Google +

Best use of Group/Community


Award
Nike Academy

By AKQA For Nike

Best use of Group/Community

Highly Commended
Heinz: Grow Your Own

By We Are Social For Heinz

Best use of Group/Community

Nomination
Halo 4 - Roll of Honour

By McCann London For Microsoft, Xbox

Best use of Group/Community

Nomination
Putting the Kids in Charge of Christmas

By Initiative For Tesco

Best use of Group/Community

Nomination
Community Highlights

By Salons Direct

Best use of Group/Community

Nomination
ASHES CRICKET 2013 VIDEO GAME: INSPIRING THE GRASSROOTS COMMUNITY

By Things with Wings For 505 Games

Best use of Group/Community

Nomination
#Twitlit: A crowdsourced crime thriller

By Manning Gottlieb OMD For Specsavers

Best use of Group/Community

Nomination
Cooking Up a Social Sensation

By Willoughby Public Relations For NEFF

Best use of Group/Community

Nomination
Nokia Connects Advocate Programme

By 1000heads For Nokia

Best use of Group/Community

Best Use of Insight / Monitoring


Award
Forget Me Not

By Initiative For Tesco

Best Use of Insight / Monitoring

Nomination
The Social Oscars

By Brandwatch

Best Use of Insight / Monitoring

Nomination
Social Media Profiling the Offline Target Audience

By Testify Digital For TravelSupermarket

Best Use of Insight / Monitoring

Best use of Photo Sharing


Award
Nike PHOTOiD

By AKQA For Nike

Best use of Photo Sharing

Highly Commended
Insta-Model

By Jam For Sky

Best use of Photo Sharing

Nomination
Beats by Dr. Dre #showyourcolor

By R/GA London For Beats by Dr. Dre

Best use of Photo Sharing

Nomination
The summer of roaming on O2 Travel

By Hope&Glory PR For O2

Best use of Photo Sharing

Nomination
Fans Dream of Wembley

By Elixsoft Limited For Anheuser-Busch InBev - Budweiser

Best use of Photo Sharing

Nomination
Ted Baker Lines

By POKE For Ted Baker

Best use of Photo Sharing

Best use of Pinterest


Award
Pinning Their Hopes

By Weapon7 For UNICEF

Best use of Pinterest

Nomination
Celebrating Lec's 70th Birthday with 20,000 Ice Cream Lovers

By Umpf For Lec Refrigeration

Best use of Pinterest

Nomination
Booths Pinterest Recipe Exchange

By Native LDN For Booths

Best use of Pinterest

Best use of social media advertising


Award
Pepsi Max Dynamo #livefornow

By OMD UK For PepsiCo

Best use of social media advertising

Nomination
Facebook Page Post Ads

By TBG For Bud Light

Best use of social media advertising

Nomination
Creme Egg Publishing Garage

By Mondelez International For (with PHD)

Best use of social media advertising

Nomination
#FleetwoodMacUKTour

By Live Nation

Best use of social media advertising

Best use of Twitter


Award
Oh, so the police are human after all

By Surrey Police

Best use of Twitter

Highly Commended
'Twickets' - Twitter-based ticket exchange to cut out the touts

By Future Platforms For Richard Davies

Best use of Twitter

Nomination
YOU DRIVE

By AMVBBDO For MERCEDES BENZ

Best use of Twitter

Nomination
Sky Sports Twitter

By Brothers and Sisters For Sky Sports

Best use of Twitter

Nomination
The World's Cheapest Taxi Rank

By AKQA For Nissan Europe

Best use of Twitter

Nomination
Treats for tweets

By Tonic Agency Ltd For Mars

Best use of Twitter

Nomination
omg! from Yahoo!

By Yahoo! UK

Best use of Twitter

Nomination
A Twitter strategy for delicious. magazine

By The Crocodile For delicious. magazine

Best use of Twitter

Nomination
#nojoke

By Jam and Tesco Mobile For Tesco Mobile

Best use of Twitter

Best Use of Video


Award
Bodyform Responds: The Truth

By Carat For SCA

Best Use of Video

Highly Commended
#TOPMAN360

By TBG For Topman

Best Use of Video

Highly Commended
The #DomiCopter

By Big Communications and T + Biscuits For Domino's Pizza UK

Best Use of Video

Nomination
Rexona: DO MORE

By R/GA London For Unilever

Best Use of Video

Nomination
Bringing some magic to the launch of O2 Refresh

By Hope&Glory PR For O2

Best Use of Video

Nomination
Happy Apocalypse #GetItWhileYouCan

By VICE Media For Diesel

Best Use of Video

Nomination
The Art Of Social

By CTI Digital For ArtTutor

Best Use of Video

Nomination
Re-ignite your VaVaVoom

By Manning Gottlieb OMD For Renault

Best Use of Video

Best User Generated Content


Award
Nike Academy

By AKQA For Nike

Best User Generated Content

Highly Commended
Regent Tweet 2013 on 24/7

By Sister For Regent Street, The Crown Estate

Best User Generated Content

Nomination
Beats by Dr. Dre #showyourcolor

By R/GA London For Beats by Dr. Dre

Best User Generated Content

Nomination
The summer of roaming on O2 Travel

By Hope&Glory PR For O2

Best User Generated Content

Nomination
The Dream Engulfs Wembley

By Elixsoft Limited For Anheuser-Busch InBev - Budweiser

Best User Generated Content

Nomination
#MicraAttitude Pinterest Activation

By Nissan Europe For Nissan Europe

Best User Generated Content

Nomination
Face on Cake

By 383 Project For Bullring

Best User Generated Content

Nomination
GIF Photobooth

By 383 Project For PrimeLocation.com

Best User Generated Content

Community Manager of the Year


Award
Social Media Executive Adam Deal singlehandedly transforms Costa into a Socially Devoted Brand acros

By Adam Deal For Costa

Community Manager of the Year

Nomination
Beatrice Long

By Pancentric Digital For L'Oreal Redken & Pureology

Community Manager of the Year

Nomination
Alex Willimott, community manager for Lynx

By TMW

Community Manager of the Year

In-house Client Team of the Year


Award
In-house Client Team of the Year

By Paddy Power For Paddy Power

In-house Client Team of the Year

Nomination
In-house Client Team of the Year

By Coral For Coral

In-house Client Team of the Year

Nomination
Brushing up on our Strategy

By Salons Direct

In-house Client Team of the Year

Nomination
In-house Client Team of the Year

By Debenhams For Debenhams

In-house Client Team of the Year

Largest ROI


Award
Growing Online Business Through Social

By The Crocodile For Ellisons

Largest ROI

Nomination
Beats by Dr. Dre #showyourcolor

By R/GA London For Beats by Dr. Dre

Largest ROI

Nomination
Facebook Page Post Ads

By TBG For Bud Light

Largest ROI

Nomination
'Find Fred' viral game

By Manchester United

Largest ROI

Nomination
Rolling out the Skyfall Red Carpet for Millennials

By Manning Gottlieb OMD For Sony Pictures Releasing UK

Largest ROI

Low Budget


Award
The Feed, by Getty Images

By R/GA London For Getty Images

Low Budget

Highly Commended
The #DomiCopter

By Big Communications and T + Biscuits For Domino's Pizza UK

Low Budget

Nomination
Compliments Cheese

By McCann London For Branston

Low Budget

Nomination
12 Days of Treats

By Cafédirect

Low Budget

Nomination
ASHES CRICKET 2013 VIDEO GAME: INSPIRING THE GRASSROOTS COMMUNITY

By Things with Wings For 505 Games

Low Budget

Nomination
TURNING SIMON PEGG'S 'A FANTASTIC FEAR OF EVERYTHING' INTO A CULT CLASSIC

By abundant For Universal

Low Budget

Nomination
Bathstore Vertical Bath April Fool's Campaign

By Manning Gottlieb OMD For Bathstore

Low Budget

Nomination
Nectar Business eShops: Find the Prize Package

By The Crocodile For Nectar Business

Low Budget

Nomination
Tweet-ify Jukebox for Volvo at Goodwood Festival of Speed 2013

By Knit Ltd For Volvo

Low Budget

Social Media Agency of the Year


Award
Agency of the Year

By AKQA For AKQA

Social Media Agency of the Year

Nomination
383 Project

By 383 Project For 383 Project

Social Media Agency of the Year

Nomination
R/GA London Social Media Agency of the Year

By R/GA London

Social Media Agency of the Year

Nomination
Andrew Hendry, Waitrose Social Media Editor (Community Manager)

By Manning Gottlieb OMD For Waitrose

Social Media Agency of the Year

Nomination
Big Social 2013

By Big Communications For Beverage Brands, Boost Drinks, Quorn Foods, Domino's Pizza, Boots No7.

Social Media Agency of the Year

Nomination
We Are Social - Social Media Agency of the Year

By We Are Social

Social Media Agency of the Year

Nomination
Agency of the Year

By Jam For Jam

Social Media Agency of the Year

Nomination
AGENCY OF THE YEAR SUBMISSION

By AMVBBDO For AMVBBDO

Social Media Agency of the Year

Social Media Individual/Team of the Year


Award
Social Media Individual/Team of the Year

By Paddy Power For Paddy Power

Social Media Individual/Team of the Year

Nomination
Absolute Radio: like, share, listen

By Absolute Radio

Social Media Individual/Team of the Year

Nomination
Regent Tweet 2013 on 24/7

By Sister For Regent Street, The Crown Estate

Social Media Individual/Team of the Year

Nomination
Team omg! from Yahoo!

By Yahoo! UK

Social Media Individual/Team of the Year

Nomination
Motors.co.uk

By Motors.co.uk

Social Media Individual/Team of the Year